The Adobe Online Marketing Suite, powered by Omniture, offers an integrated and open platform for online business optimization, a strategy for using customer insight to drive innovation throughout the business and enhance marketing efficiency. The Suite consists of integrated applications to collect and unleash the power of customer insight to optimize customer acquisition, conversion and retention efforts as well as the creation and distribution of content.

For example, using the Suite, marketers can identify the most effective marketing strategies and ad placements as well as create relevant, personalized and consistent customer experiences across digital marketing channels, such as onsite, display, email, social, video and mobile. The Suite enables marketers to make quick adjustments, automate certain customer interactions and better maximize marketing ROI, which, ultimately, can positively impact the bottom line.

Midnight Oil Creative (MOC) approaches every client, project and design challenge with a strict emphasis on communication, quality and singular creative thinking. Our team of design, technology and production experts has delivered class-leading marketing solutions across all media—including high-level branding campaigns, print and packaging, point-of-purchase, interactive, mobile and social—and forged long-lasting partnerships with industry giants like Disney, Microsoft, Warner Bros., Activision-Blizzard and 20th Century Fox. Every project that passes through the MOC collective is crafted to be readily understood and embraced by its target demographic, creating a lasting connection between consumer and brand. MOC’s award-winning work can be seen across the country and all over the web.